During his travels to Ghana to study cultural drumming, musician Gregory MacCarthy fell in love with the country’s vibrant culture and craftsmanship. Holding the vision to bring Ghana’s handmade products to his native Canada, Baba Tree was born. Years later, the brand prides itself on being the fairest trader in Bolgatanga, providing its many employees with competitive compensation and job opportunities, while providing its customers with a peerless collection of colorful, handwoven baskets native that symbolize Ghana’s creativity, hope and inspiration.
Baba Tree supports
Natural Materials
This maker crafts products that are derived from plants, animals, or other naturally occurring materials.
Community Engagement
This maker actively engages in local initiatives in the communities in which it serves.
Heritage Craft Preservation
This maker supports the preservation of heritage crafts and enables artisans to create sustainable livelihoods through their traditional skills.
Marginalized Communities
This maker employs and supports individuals in communities facing economic, social, gender, or geographic barriers, providing access to essential resources, opportunities, and services.
Environmental Conservation
This company actively supports the conservation of ecosystems, biodiversity, and natural resources.
Baba Tree shows how traditional craft can sustain both culture and community. Using natural materials and heritage weaving techniques, the brand preserves Ghanaian artistry while creating fair, meaningful opportunities for its artisans—each basket reflecting a story of resilience, creativity, and care.
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