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During his travels to Ghana to study cultural drumming, musician Gregory ‘Ayinedollah’ MacCarthy fell in love with the country’s vibrant culture and craftsmanship. Holding the vision to bring Ghana’s handmade products to his native Canada, Baba Tree was born. Years later, the brand prides itself on being the fairest trader in Bolgatanga, providing its many employees with competitive compensation and job opportunities, while providing its customers with a peerless collection of colorful, handwoven baskets native that symbolize Ghana’s creativity, hope and inspiration.

Baba Tree supports

natural
poverty
community
water
heritage
marginalized

Natural Materials

This product has been crafted with materials that are derived from plants, animals, or other naturally occurring materials.

Poverty Reduction

This brand ensures a living wage for its supply chain workers, and provides opportunities for acceleration, professional development and leadership.

Community Engagement

This organization includes employees in company operations, management decisions and supply chain, as well as participates actively in local initiatives.

Water Conservancy

This item uses advanced techniques to preserve water and reduce its ecological footprint during the production process.

Heritage Craft Preservation

This product supports the preservation of heritage crafts and enables artisans to create sustainable livelihoods through their traditional skills

Marginalized Communities

A portion of proceeds from the sale of this product go towards disenfranchised groups that are specific to the brand’s social and cultural community.