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In a world where the things we consume have begun to consume us.
And our lives are so filled with stuff that we’ve left little room for happiness.

GOODEE is hope.

We are a community of socially-conscious design enthusiasts who put "caring" for people, and the planet, at the center of everything we do.

Where the products we support, services we love, and ideas we champion reflect our unwavering pursuit of a happier and more sustainable future for all.

And while there is power in good design, we believe there is infinitely more in design for good.

It's why we wake up every day challenged to understand and improve the world around us; and it's why we rest at night encouraged by the positive impacts (big and small) we're making along the way.

After all, we believe consumers are the new curators. That quality provides clarity. And "less, but better" can only lead to a kinder, smarter, more beautiful world.

Welcome to a world of good people doing good things.

Welcome to GOODEE.

Goodee at the Whitney Shop, NYC
Goodee at the Whitney Shop, NYC
Our Story

GOODEE is a leading curated marketplace offering essential homewares and lifestyle products for better living. Our values are simple: we believe in good design, good people, and good impact. Driven by an unrelenting desire to co-create a world that’s smarter, kinder, and more beautiful, we built a platform centered around responsible brands and artisans producing timeless everyday objects and consumers looking to make a difference with their purchases. We believe conscious commerce has the power to transform the world and seek to empower both creators and consumers to create change by championing community, transparency, and sustainability.

Byron and Dexter Peart at Artisan Fashion in Nairobi, Kenya
Byron and Dexter Peart at Artisan Fashion in Nairobi, Kenya
Our Founders

In 2017, designers and creative directors Byron and Dexter Peart embarked on a new mission. After founding the acclaimed brand WANT Les Essentiels in 2007, the twin brothers set out on a new venture to launch and develop meaningful brands dedicated to offering sustainable solutions for modern living. This time, however, the pair decided to work exclusively with artisans and products that make a positive social or environmental impact. GOODEE leads the way in curating a marketplace that brings together the values of good design, good people, and good purpose. With a creative and passionate team split between Montreal, New York, and Paris, Byron and Dexter act as creative directors for the global online platform — a unique destination built around storytelling and impactful products.

The Baba Tree artisan community
The Baba Tree artisan community

True to our values, we’re setting a good example by designing our own range of sustainably crafted GOODEE products. We also tirelessly seek out like-minded makers and doers who are using their vision to craft a more considered world, so we can bring them to you. From home decor to accessories, and home fragrances to personal care, each essential item in our collection is carefully selected and vetted by our in-house sustainability team for its thoughtful design and impact. A GOODEE stamp of approval means that every item we offer is transparently sourced, ethically made, and designed to last. Our brand partners report to us on their materials, supply chain, labor standards, ecological footprint, and business practices. Inspired by the UN’s sustainable development goals, we are uncompromising in our standards and that’s something we feel good about. And as you explore our products and brands — each telling its own authentic story — we know you’ll feel the GOODEE spirit, too.

Discover Our Products

Designer Stephen Burks and his partner Malika at their Brooklyn home
Designer Stephen Burks and his partner Malika at their Brooklyn home

We believe in the power of storytelling. By sharing the stories of the creators, the artisans, and the entrepreneurs who inspire us, we want to shine a light on the moving stories behind our products and amplify diverse voices with unique perspectives. As sharing thoughts can spark new ideas, we want to provide a welcoming space for reflection and meaningful conversations, and inspire positive action to make the world a more beautiful place. We believe that magic happens when your circle gets wider and your table gets longer. So have a seat and make yourself comfortable: You'll be in good company.

Read the Stories

What is important to us?
  • Circular Economy

    This product supports an economic system that minimizes waste and maximizes the function of each resource.

  • Community Engagement

    This organization includes employees in company operations, management decisions and supply chain, as well as participates actively in local initiatives.

  • Corporate Reporting

    This company is transparent in its business practices and reports annually on how it’s furthering its values and achieving its impact goals.

  • Gender Advocacy

    This company supports women by encouraging female leadership and creating a safe, equitable work environment free from gender-based discrimination and harassment.

  • Marginalized Communities

    A portion of proceeds from the sale of this product go towards disenfranchised groups that are specific to the brand’s social and cultural community.

  • Natural Materials

    This product has been crafted with materials that are derived from plants, animals, or other naturally occurring materials.

  • Poverty Reduction

    This brand ensures a living wage for its supply chain workers, while also providing opportunities for acceleration, professional development and leadership.

  • Recycled Materials

    To reduce waste, the ingredients in this product use upcycled materials, including scrap and repurposed materials from discarded goods.

  • Water Conservancy

    This item uses advanced techniques to preserve water and reduce its ecological footprint during the production process.

Certified B Corporations are companies that operate in ways that benefit people and the planet, and pass a rigorous assessment by the non-profit B Lab. By joining the B Corp community, we’ve become one of only 3500 companies worldwide that are leading the way in using business as a force for good. This certification shows that we’re transparent in how we work and take responsibility for our social and environmental impact (see our score). It’s our way of holding ourselves accountable for using business as a force for good. And while our B Corporation® Certification validates our mission and values, it only marks the beginning of our journey. Today, we’re excited to be a part of a global community of businesses striving for positive change and look forward to growing our impact in a meaningful way.

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A global movement co-created by renowned environmentalists Yvon Chouinard and Craig Matthews, 1% for the Planet inspires businesses and individuals to give back to the Earth in a way that’s impactful and long-lasting. Since we believe that taking care of our beautiful home planet is everyone's responsibility, including our own, it was only natural that we should join 1% for the Planet to deepen our commitment to a more sustainable future. As a proud member of 1% for the Planet, GOODEE now pledges to donate at least 1% of every sale to support environmental non-profit organizations. Watch this space to find out how we’ll be contributing.

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